B1b: Correspondence Analysis — Sensory Translation Strategy Mapping
Red labels = sensory dimensions (column points), blue points = analysis units (row points). Closer distance = stronger association.
Panel 1: Perfume Level CA Biplot
Dim1: 33.2%, Dim2: 26.2% | Merged Dimensions: Somatosensory Channel / Visual-Spatial / Taste Synesthesia / Dynamic-Time / Emotional Shape
Panel 2: Blogger Level CA Biplot
Dim1: 48.4%, Dim2: 40.5% | χ² p=0.0716, Cramér's V=0.204
Panel 3: Brand Level CA Biplot
Dim1: 49.8%, Dim2: 24.4%